Business and Management Major: Marketing, New Media, and Media Analytics Concentration - B.S.

The Business and Management Major requires a minimum of 52 credits and an internship.

Core courses:

Internship:

As a Business and Management major, you will be required to participate in at least one internship experience as part of the requirements for the major. The required internship will connect to your concentrations and expand your understanding of business and management. The internship that counts towards this requirement must be approved by the program coordinator in
advance.

Prerequisites before you participate in the required internship:
MGMT 111 - Fundamentals of Business
And at least one of the following courses:
MGMT 210 - Business and Management Responsibility
MGMT 250 - Accounting
MGMT 320 - Organizational Behavior
MGMT 230 - Marketing

Required for Concentration:

Recommended Course Sequencing for Business Majors

First Year:

MGMT 111 Fundamentals of Business
ECON 101 Introduction to Macroeconomics
ECON 102 Microeconomics or ECON 103 Microeconomics with Health Applications
Statistics Course

Second Year:

MGMT 210 Business and Management Responsibility
Statistics Course (if not taken the year prior)
MGMT 250 Accounting
MGMT 230 Marketing
Concentration Courses/MGMT Electives

Third Year:

MGMT 230 Marketing or MGMT320 Organizational Behavior
ECON 255/MGMT 255 Corporate Finance
Concentration Courses/MGMT Electives

Fourth Year:

MGMT 401 Senior Seminar
Concentration Courses/MGMT Electives